In a country dominated by the grocery shopping duopoly that shall not be named, IGA stands proud as an independent franchise responsive to the needs of its local communities. There are over 1400 IGA stores across Australia, and every single one is different. Baklava and dolmades here, gluten free up the wazoo there. IGAs listen to their customers.
They also listen to their communities when it comes to giving back too, though the Ballarat/Beauford IGA Community Rewards Program. This is a program that is unique to this local store.
Funds are raised on an ongoing basis and IGA puts them right back where they’re needed – into clubs, community groups, charities, and even into the environment.
IGA Ballarat (Northway, Pleasant Park, Midvale) and Beaufort has partnered with Fifteen Trees to plant 200 trees in the Ballarat region this season. All the trees are native Australian species. They will provide habitat, stabilise soil, improve biodiversity and fight against weed invasions. The trees were planted by Carolyn Barrie and Meredith Landcare in Cargerie, VIC. Meredith is revegetating farm land back into indigenous native land. These trees will help control erosion, capture carbon in the soil and provide native wildlife with habitat.
Thanks to IGA and Fifteen Trees, I have planted 200 manna gums and red gums through the property. They will look fantastic in years to come. There are already a variety of birds and flora due to the lower story, these trees will add upper the storey levels and give biodiversity a real lift. Flycatchers were in my face as I was planting.
Carolyn Barrie | Member | Meredith Landcare
In fact, those trees will become an integral part of the region’s natural landscape, much like IGA is an integral part of our built landscape.
Where we spend our money matters. With every dollar we put through the till, we make a statement about the kind of world we want to live in. We think independence, community spirit, and environmental awareness are pretty important, and we’re glad your local IGA does too.
If you’d like to know more about sponsoring community tree planting projects, contact Melinda at <email@example.com>
Writer – Sarah Hart.
Sarah is an artist whose passions include the stories and experiences of women and narrative driven creative work. Her aim is to delight, to reveal glimpses of everyday beauty, and to celebrate flights of the ordinary. Sarah works across a range of media, with an abiding interest in pen and ink, mixed media and the human form. You can find Sarah here.